-When establishing a business, it is very important that all communications are well coordinated and that the message of the organization is presented consistently.
-Includes business card, letterhead, and envelope.
Business Card
-An essential part of a stationery design. When you hand someone your business card, they will form an immediate opinion about your company. Your business card does more than tell people how to find you: it says something about your company- its mission, its culture, and its goals. Everything from the colors, fonts, the texture, shade, and gloss of the paper you print on says something about you.
-Typically includes: logo, company name, employee name, title, phone number, fax number, email address, company address, web address.
-Design tips: must be 2"x3.5", horizontal or vertical orientation, check for accuracy, check for
unity... continuity among other pieces. Typical margin is .25" to .125"
Letterhead
-A printed piece of paper used to send letters, memos, etc.
-Typically includes: logo, company name, company address, phone number, fax number, web address
-Design tips: 8.5" x 11" (standard), must be vertical orientation, must leave room to write the letter, memo, etc- big empty space in middle, check for accuracy, check for unity. . . continuity among other pieces
Envelope
- The packaging the contains the letter/form when being mailed
-Standard #10 envelope
-Typically includes: logo, company address, company name
-Design tips: must be 9.5" x 4.125", horizontal OR vertical orientation, must leave room for recipient's address and stamp, check for accuracy, check for unity. . . continuity among other pieces, don't go all the way to the edge or it will be too expensive
unity... continuity among other pieces. Typical margin is .25" to .125"
Letterhead
-A printed piece of paper used to send letters, memos, etc.
-Typically includes: logo, company name, company address, phone number, fax number, web address
-Design tips: 8.5" x 11" (standard), must be vertical orientation, must leave room to write the letter, memo, etc- big empty space in middle, check for accuracy, check for unity. . . continuity among other pieces
Envelope
- The packaging the contains the letter/form when being mailed
-Standard #10 envelope
-Typically includes: logo, company address, company name
-Design tips: must be 9.5" x 4.125", horizontal OR vertical orientation, must leave room for recipient's address and stamp, check for accuracy, check for unity. . . continuity among other pieces, don't go all the way to the edge or it will be too expensive
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