Assignment #17 Research and Inspiration

I like hoe they literally took sound dog. The dog's legs are made out of music notes as well which makes the logo look interesting.

Starbucks is a well known brand,

when people see their logo they

immediately know that it is

Starbucks. This is what most

companies strive for, for people

to recognize their brand simply

by a logo.

Spin Records

Use a disc for the background

have two colors on the inside of it

make the words turn with the disc 

Logotype

Logotype: A graphic mark or emblem commonly used by commercial enterprises, organizations, and even individuals to aid and promote instant public recognition; commonly referred to as a logo


Less is more.
Modernist-inspired logos proved successful in the era of mass visual communication ushered in by television, improvements in printing technology, and digital innovations.


5 Principals of Effective Logo Design
-Simple- makes a logo design easily recognizable, versatile, and memorable.


-Memorable- Simple and easily recognizable


-Timeless- It should be effective and not outdated in ten, twenty, to even fifty years


-Versatile- Needs to be able to work with media so it should be designed in vector format so they can scale to any size


-Appropriate- How you "position" the logo and is in the style of the intended audience

Four Color Process vs Spot Color

Four Color Process- technique for printing with full color; the four colors reproduce all colors of the spectrum when mixed in proper proportion; also called full color printing. CMYK (cyan, magenta, yellow, black)

Spot Color- method of specifying and printing colors in which each color is printed with its own ink; spot color printing is effective when the printed matter contains only one to three different colors, but it becomes prohibitively expensive for more colors. Pantone Matching System (PMS) use only 5 colors and every printer in the world has access to these colors (Pantone 1925 C, Pantone 205 C, Pantone 111 C, Pantone 3262 C, Pantone 336 C)

Choose color wisely because it's cost effective, eyecatching, and bright. Color can illicit different feelings and emotions from the audience.

Interpretation of color may vary depending on age, gender, and cultural demographics.

Colors also follow trends, just like fashion.

Keep your color palette to two or three. Too many colors will increase your cost of production. As well, it may cause a chaotic design.

Combination mark- Combination Marks are graphics with both text and a symbol/icon that signifies the brand image hat you wish to project for your company or organization. Concise text can complement an icon or symbol, providing supplemental clarity as to what your enterprise is all about.


Iconic/Symbolic- Icons and symbols are compelling yet uncomplicated images that are emblematic of a particular company of product. They use imagery that conveys a literal or abstract representation of your organization. Symbols are less direct than straight text, leaving room for broader interpretation of what the organization represents

Wordmark/Lettermark- Using the name of the company or just initials of the organization and incorporating them into the design

Assignment #14 Inspiration and Reflection

Research- someone drawing or thinking about something in their head

Brainstorm- the ideas come out onto paper or out of the person's head

Sketch-the information may be shown as if it were in the paper or a background




Ideas
make the background very similar to the career
use items that a art director would draw

Assignment #16 Inspiration and Reflection

Like how it's colorful and the legos make up the timeline

Using a tree to show time was really cool for this Twitter timeline since it related to birds that live in trees. It also lets you locate the words easily.

Ideas

Make the words stand out

Keep it simple and not too complex

use many colors to make it colorful

Assignment # 15 Inspiration and reflection

The letter has many details and includes a person.

The leafy structure in gold makes stands out and makes it a attention getter

Ideas

Use floral pictures

make the first letter really stand out

have the floral pictures surround the poem

 

 

 

 

 

 

The Roman Alphabet | 7th century BC

What was the basis of the Roman uppercase alphabet?
It was the Greek alphabet.

What were the purposes of the formal and informal styles of lettering?
The rigid, formal style was used for important manuscripts and official documents, while a quicker, informal style was used for letters and routine types of writing.


Why is the Roman alphabet the most widely used and what contributions did it make?
They refined several distinct styles of lettering which were used for different purposes. Serifs originated with the carving of words into stone, institution of the baseline in typography and penmanship, and they ensured that type was perfectly aligned in rows


From where did serifs originate?
They originated with the carving of words into stone so that the chisel wouldn't slip.


When and where did lowercase, or minuscule, letters develop?
They developed in the Middle Ages from New Roman Cursive writing.


What is a ligature and why were they utilized?
Ligatures are when two or more letters are joined into one character. They were utilized because it increased writing speed and the scribal abbreviations were used to avoid having to write a whole character at a stroke.




Post an example of the Roman alphabet in visual form.

The Greek Alphabet | 800 BC

How did Greeks come in contact with the Phoenicians?
Phoenicians regularly traveled to Greece and established trade agreements with them.


How was the Greek adaptation of the alphabet different from its predecessor?
Some of the Phoenician consonants were adapted as vowels and additional letters were included.


Why is the Greek alphabet considered to be the world's first true alphabet?
It has given rise to many other alphabets including the Latin alphabet.


Name several similarities and differences between the Greek and modern English alphabets?
Both include vowels and consonants and some letters are the same. They have different sounds.


Post an example of the Greek alphabet in visual form.